How CustomTsFactory Doubled Product Offerings And Enhanced B2B Sales

CustomTsFactory.com is a personalized product platform offering custom apparel and accessories for both individual and B2B clients. As a growing brand in the customization space, they needed a dynamic, scalable website that could handle complex features like design tools and bulk ordering. Our web development agency transformed its platform with WordPress and Lumise, delivering a tailored solution for long-term growth.

Challenge

Solution

To meet CustomTsFactory’s needs, we built a WordPress-powered platform using Lumise to deliver powerful customization tools and streamline both B2B and retail operations. As a web design and development agency, we ensured the experience was smooth, scalable, and mobile-responsive.

• Integrated Lumise Product Designer with drag-and-drop editing, real-time previews, and print-ready output
• Developed a WooCommerce product system with flexible options, category filters, and inventory controls
• Built a partner portal with custom quotes, volume pricing, and repeat ordering options
• Redesigned the site with a clean, fast, and intuitive layout to enhance usability

We also added tools to improve efficiency and engagement. Our website design and development agency was focused on giving customers control while enabling backend scalability.

Implementation

We rolled out the upgrade in stages to avoid downtime and ensure every new feature worked perfectly for both retail and B2B customers.

• Customized WordPress and WooCommerce structure to handle complex product types, following best practices for web design services.
• Installed Lumise for seamless user customization and tested its mobile functionality across devices
• Created a scalable B2B portal with bulk forms, discounts, and order tracking to support partner needs
• Optimized load speed, simplified navigation, and added a live chat to enhance the website design experience
• Set up real-time analytics and product tracking to measure engagement, performance, and conversion improvements

Result

• The Lumise integration significantly boosted engagement, with more customers completing personalized designs and checking out
• B2B orders increased due to streamlined bulk ordering, quick reordering, and better communication via the new partner portal
• The catalog expanded across multiple product types, doubling inventory while maintaining smooth management through WooCommerce
• Enhanced mobile UX and faster performance led to higher satisfaction and repeat orders from both retail and corporate customers
• The new experience enhanced brand positioning and set a new benchmark in custom eCommerce, powered by a professional web design company

Conclusion

With a clean design, advanced customization tools, and tailored B2B workflows, CustomTsFactory.com now operates as a full-fledged customization powerhouse. Built by a results-driven web design and development company, this transformation proves that function and flair can scale together.

If you're looking to turn complexity into conversions, we’re ready to help build what’s next.